I couldn’t help but wonder… what does ambition look like in 2025? For decades, we’ve been sold the image of the hustle: early alarms, green juices, boardrooms, stilettos clicking across marble floors. But what if ambition looked softer? What if it came in the form of satin pajamas, a messy bun, and a laptop propped up against a pillow?
Enter Paige DeSorbo.
Her shtick — and honestly, her genius — is that she does most of it from bed. The podcast recording? Horizontal. Building a brand around ? Probably filmed in pajamas. The Amazon Live streams? Straight from the comfort of her sheets. She’s built a persona around being “lazy but not lazy,” and it’s more than relatable — it’s aspirational. Because somehow, between naps and GRWM, she’s built a brand, a following, and a revenue stream most entrepreneurs would envy.
The launch of Daphne, her pajama line, feels almost too on the nose — the perfect extension of a girl who has made “sleepy chic” a lifestyle. Paige has branded herself as the horizontal hustler: the woman who proves you don’t have to be running around Manhattan in stilettos to be productive. You can, in fact, build a career and a community from your bed — and still look great while doing it.
It works because it’s honest. She’s not pretending to be up at 5 AM journaling with matcha before a 12-hour grind. She’s showing us that success can also come from ease, humor, and a sense of self-awareness. Paige leans into her so-called laziness and flips it into power. She’s not out here “girlbossing” herself into burnout. She’s redefining what ambition looks like: comfortable, consistent, and authentic.
And that’s the real partnership. Not just the brand deals and fashion campaigns, but the unspoken one between Paige and her audience. She’s showing women that you can still achieve, still grow, still command attention — without sacrificing your sanity or pretending to be someone you’re not.
So yes, Paige DeSorbo is the face of pajamas and partnerships, the proof that you can build an empire without ever leaving your sheets. Audrey Hepburn had pearls. Paige has pillow talk and a business plan.
And maybe that’s the future of ambition: a little less “rise and grind,” a little more “rest and earn.”
Toodles
XX
Jennie
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