October 28th, 2025
There’s something about a woman who builds a brand around the kind of beauty that lasts.
Not just in how it looks, but in how it makes you feel.
Victoria Meliambro’s GIMMI isn’t about trends or filters — it’s about lash health, ritual, and the subtle power of taking care of yourself like it’s an act of devotion.
GIMMII’s now-cult-favorite Keratin Lash & Brow Elixir and Botox Hyaluronic Serum have become the quiet secret of every lash artist who knows that real results don’t need heat, gimmicks, or damage. It’s the treatment and the transformation all in one — a serum that hydrates, strengthens, and lifts while giving that glossy, just-stepped-out-of-a-facial glow.
When I asked Victoria what inspired her to create GIMMI, her answer was simple:
“I wanted to elevate the lash industry. To make the service feel like skincare — not just a step in your beauty routine.”
And she did exactly that. The no-heat method has changed the way lash artists work. It’s healthier, faster, and leaves the natural lash even better than before. It’s become the gold standard for artists who care about long-term lash health, not just instant results.
Because let’s be honest — gluing on falsies and getting lash extensions might make you feel good today, but caring for your natural lashes will keep them beautiful for years. Taking care of them now means fewer breaks, less fallout, and longer, stronger, natural lashes that don’t rely on anything but you.
And maybe that’s the real glow-up: learning that beauty isn’t about shortcuts, it’s about consistency. It’s about the little daily rituals that add up. The way you treat yourself when no one’s watching.
I’m investing in myself this year — down to every lash hair.
Because we’re done with the temporary fixes.
We’re building routines that actually love us back.
Maybe that’s what I love most about Victoria’s brand. It’s luxury with intention — clean packaging, results-driven formulas, and products that look as good on your vanity as they do for your lashes.
So whether you’re a lash artist looking to upgrade your craft, or just someone who believes beauty starts at the root — GIMMI is your new standard.
No heat. No shortcuts. Just healthy, lifted, luminous lashes.
Toodles,
Jennie